How to Build Your Brand

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The experts at Buffini & Co. have some advice for those of you looking for ways to grow your business.

photo-1449168013943-3a15804bb41c“If you have a business, you have a brand, and each time you connect with your clients—whether in person, on the phone or online—you have a chance to build your brand and create loyal advocates,” they state in a RISMedia article devoted to tips and tricks for improving your brand visibility and, ipso facto, your business.

Marketing plays a key part in a business’s success, but that doesn’t mean you should throw your entire weight behind traditional advertising. “While advertising plays a role in building a brand, it’s more important to add value and insight and connect with your clients,” they advise. “After all, they provide the best advertising.”

Check out the full article for a list of tips and tricks for mastering the art of marketing!

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