Tag Archives real estate marketing

Real Estate Marketing’s Next Hit? Augmented Reality

By Posted on 2 min read 145 views

By now, you’ve probably already heard of “augmented reality” (A.R.). In this increasingly popular technology, images and animations are superimposed onto a user’s view of the real world through their device, providing a composite video feed combined with live and often interactive digital graphics. A.R. has already infiltrated pop culture with hits like Pokemon GO and Snapchat filters. Facebook is one of the latest tech giants to jump onto the A.R. …

Not All Millennials Are The Same

By Posted on 3 min read 61 views

A recent study by the National Association of Realtors reveals that millennials are the generation that is most likely to use agents. This is good news, as millennials are now the biggest population of buyers in the United States. However, millennials face newfound adversity: massive student loan debt, higher unemployment rates, and an overall struggling economy. A recent article from the LA Times elaborates on how California is one of the  …