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Real Estate Marketing’s Next Hit? Augmented Reality

By Posted on 2 min read 158 views

By now, you’ve probably already heard of “augmented reality” (A.R.). In this increasingly popular technology, images and animations are superimposed onto a user’s view of the real world through their device, providing a composite video feed combined with live and often interactive digital graphics. A.R. has already infiltrated pop culture with hits like Pokemon GO and Snapchat filters. Facebook is one of the latest tech giants to jump onto the A.R. …

Winning Over the Neighbors

By Posted on 3 min read 109 views

One of the most overlooked aspects of a residential sale? Neighbors. If they keep their house looking great, then we tend to take them for granted, but if they aren’t concerned about curb appeal, it can pose a myriad of issues. Not only do visually unappealing homes lower the value of surrounding properties, but they are also glimpse at other proximal difficulties a buyer may experience when living there.  Today we’ll …